Strategies in a digital age for 360º customer vision, development, management and loyalty.
Rovi is a specialised pharmaceutical company devoted to the research, development, manufacturing and marketing of pharmaceutical products.
We achieved improved management decision making, business management, and the efficiency of sales reps, with immediate access to information, activity management, and value transfers that are compliant with the regulations and communications of the Ethics Supervision Unit (USD).
Providing solutions to their sales force to improve sales efficiency, event management and, in general, coordination with the rest of the areas of the company for greater visibility on all data needed by all.
• Being able to bring together more and more information in the CRM environment.
• Being able to access information from devices without the need for an internet connection.
• Improving the ratio of visits and sales per product by facilitating accessibility for health staff.
• Improving material review processes (PromoMats).
• Implementation of Veeva CRM.
• Implementation of Veeva CLM.
• Implementation of Veeva Vault PromoMats.
• Implementation of monitoring reports and task management for the commercial network.